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Free insight guide · PDF

86% of travellers look for cleanliness first. The room that was not ready.

A short guide for hotel and housekeeping managers: what a slow room turnaround really costs, how reviews turn cleanliness into price, and a 30-day way to put housekeeping online. Free, three pages, with sources.

Inside the guide

  • The hidden bill: three numbers every hotel manager should know
  • Do the maths: a worked example you can redo with your own figures
  • Five leaks, five fixes: where the time and money go
  • Prove it in 30 days: a week-by-week plan to test it small
Cover of the Raptool Hotel insight guide: The room that was not ready
Free guide3 pages, with sources

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From the guide

What it really costs

A 60-room hotel selling rooms at $120 that earns one extra review point could charge about $13 more a night and keep the same occupancy. At 70% occupancy that is about $200,000 a year, and cleanliness is the first thing guests look for. (Worked example for illustration.)

86%

Of travellers look for cleanliness first in reviews

Source: TNS survey of nearly 1

11.2%

Higher price for one extra review point out of five

Source: Anderson

75%

Of guests are put off returning after a poor experience

Source: Hotelschool The Hague and Diversey survey of almost 700 guests in five EU countries

30 days

To prove it on your own site

A week-by-week plan to test it small before you roll it out.

“Every phone call between housekeeping and reception is a guest waiting in the lobby.”

Get the free guide for the full picture: five leaks and how the best teams fix them, and a 30-day plan to prove it.

Get the guide
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